Speaking about the new chapter that the Bajaj Group has entered, our Chairman, Mr. Kushagra Bajaj, provides an overview of some of the exciting developments that have taken place in recent months. The most significant of these is the launch of a new brand identity for the Bajaj Group. The new brand identity and tagline Think Tomorrow was created with the aim of unifying all the Bajaj Group companies under one umbrella brand. Click here to watch and listen to his message highlighting key achievements and successes of the group in recent months.

At Bajaj, we believe in the importance of family, encourage employee engagement as well as innovative thinking. During the October ‐ December 2019 period, there were a number of activities organised across the various businesses to promote employee engagement. These included the launch of Project Parivartan by Bajaj Consumer Care with the view of becoming more efficient through the use of Information Technology, regular yoga sessions for better health, activities organised by our very own Pedalers Gang (a cycling club), Diwali celebrations with family and celebrations marking the life and contributions made by the founder of Bajaj Group. Additionally, at Bajaj, innovative research and development by our employees is encouraged. This quarter we highlight two such innovations undertaken by teams to save time and operational costs while improving efficiency at our plants. Click here to read the articles.

Have you ever wondered what a regular day in the life of a sales officer looks like? Our very own Abhishek Bhagat from Bajaj Consumer Care Limited shares his daily routine. His day begins with a series of meetings where he takes stock of targets and achievements of the day before. His daily routine also involves managing channel partners who he is in charge of and guiding the Intermediary Sales Representative teams regarding their targets, improving selling skills and increasing overall knowledge of our various products.
Click here to read all about a day in the life of a sales officer.

Meet our Green Magician, AQ Khan. Associated with the Bajaj Group for over three decades, he is the Vice President - Horticulture for the group and single-handedly manages the beautification, landscaping and greenery of 30 sites for the firm. Click here to read about how his passion and profession have made a difference to the greenery and landscape of Bajaj Group.

The Bajaj Group is recognised across the country for its contribution to the overall corporate landscape. During the last quarter, Mr. A.K. Gupta, Managing Director, Bajaj Hindusthan Sugar Limited was conferred the Life Time Achievement award by STAI. Bajaj Hindusthan Sugar Limited also received the Uttar Pradesh Best Employer Brand Award 2019 from The World HRD Congress. Click here to read more.

The Bajaj Foundation has undertaken several CSR initiatives across Wardha in Maharashtra and Sikar in Rajasthan. To showcase our work in these areas, a short documentary film has been made which is available in English and Hindi. To view the videos click here.